February 7th, 2008 by 
Jeramy 
Catchy Headlines and Solid Conclusions
There are a few ways to generate more comments on your blog. If your blog requires a log in before commenting fewer people will be willing to comment. People tend to be lazy and rarely want to go through the hassle regardless of how good the blog is.
As important as focusing on catchy headlines is, it is more important to have a solid conclusion. When writing a blog pay as much attention to your conclusion as your headline, and be willing to wrap things up in a way that invites comments and questions.
Your conclusion should be centered and based on how you want the reader to respond. What you don’t want is for the reader to finish reading your blog, nod their head, and move on. You need the reader to finish the blog, contemplate what they have just read, and feel the need to respond or ask questions.
If you want lots of questions and comments you need to finish the blog with open ended questions and leave loose ends. If your blog ending is wrapped up too tightly you cut off the ability for people to respond with comments, questions, or concerns.
The same thing happens when you overload the blog with information and say everything there is to be said on a particular topic. This leaves no room for others to give their opinion. When you write open ended questions and you leave room for your readers to respond you allow them to be the expert as well as yourself.
Respond to comments
Another important aspect of your blog is your own commenting. You have to be willing to interact with comments posted. When you interact with someone’s comment you make them feel valued and important.
One way to respond to bloggers is by rewarding them for their comment. When you are appreciative or draw attention to a particularly good comment then bloggers and others are more likely to comment on future blog posts.
Grace and humility in your responses to comments make bloggers feel safe and secure, in return they and others are more likely to comment on future blogs because they feel comfortable. Bloggers are much more willing to open up about their weaknesses and learning experiences when you have opened up about your first. It gives a level of humanity that few show and Court is a perfect example of someone who isn’t arrogant about his internet marketing knowledge.
Controversy
If you’re really struggling for comments there is one sure way to get bloggers interested: controversy. People like to post their opinions and disagree on controversial topics. It is easy to get bloggers involved if there is a controversial discussion going on. You have to be willing to carefully monitor any controversy because you don’t want less vocal members to get scared away by the disagreement.
When you add controversy to your blog you have to set boundaries. When boundaries are properly set it creates direction for comments and therefore enables more people to comment. Overall well managed comment sections with interaction and open topics are attractive to readers and will inevitably create more comments on your future blogs.
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